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Philip Morris International (PMI) is the leading international tobacco company, with products sold in approximately 160 countries. In 2008, we held an estimated 15.6% share of the international cigarette market outside of the USA. In 2008, we reported net revenues, excluding excise taxes, of $25.7 billion, and operating income of $10.2 billion.
We own seven of the top 15 brands in the world and have a strong mix of international and local products that seek to appeal to a wide array of adult smokers. We are committed to providing our consumers with the highest-quality tobacco products.
We are driven to create the best possible return for shareholders, while proactively engaging regulators and the public health community to address the complex issues surrounding tobacco use.
About Philip Morris International
Financial highlights
Our business
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Philip Morris International is the leading international tobacco company.
We have an unequaled product portfolio, led by the world's number one brand, Marlboro. And we continue to develop innovative products that appeal to the evolving preferences of adult consumers.
We are investing heavily in research and development and are working relentlessly to develop next-generation products that may reduce the risk of tobacco-related disease.
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Smoking and health
We recognize and acknowledge that we manufacture a product that is addictive and causes serious disease. That is why we openly communicate about the health risks of smoking and we advocate for comprehensive regulation of tobacco products wherever we do business.
Social responsibility
For us, responsibility begins with the product. That is why we are committed to communicating about the health risks of smoking in an open and transparent way and supporting the regulation of tobacco wherever our products are sold.
We support initiatives in local communities where our employees live and work as well as from where we source our tobacco, with the objective of addressing key societal issues. We focus our giving mainly in the fields of human and social needs, agriculture and the environment, hunger relief and domestic violence. In 2008, our charitable contributions totaled approximately $20 million.
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